|
Brand building and Awareness of ICICI Prulife’
|
|
Know Your Customer! (KNY)
The overall objective of the project work is to experience customer interface. A realistic sales experience is one that integrates understanding of customer buying and selling behavior with personal selling skills.
Every research is based on some theme or you can say it has some specific objective on which the researcher gives more importance and my study is also based upon some objective and these are as follows.
? To study the organization and its activities related to branding.
? To know what the various brand building activities are and what can be done more in order to increase the awareness and branding.
? To check the awareness among the target audience about the business of ICICI Prulife.
? To find out what should be the organizational+
|
|
Share
|
|
Download
|
|
|
|
by
vishal
|
|
|
on
2/16/2010 12:10:37 PM
|
|